Photos by: Isobel Funk
Baking is love. There is nothing else that can make life richer, sweeter and rosier than sharing that love— in the form of macarons, cupcakes and desserts, of course!
Our Story
We grew up
watching our family's women bake for family and friends. We've always been
fascinated by how simple ingredients can be made into treats that made people
feel special. It's something extraordinary - how genuine care can be translated
into delicious things under the right temperature and with just the exact
amount of sugar! Weekends and holidays were always spent baking for loved ones.
We think that love is best shared and appreciated with desserts.
We started
experimenting with recipes and flavors for family get-togethers and as special
treats for friends. As we felt their joy in our treats, we knew that this is
what we want to do – to create things that would make love grow.
A little over a
year ago, a friend invited us to a bake sale at their college. That's how we
started La Vie En Rose Sweets and sharing our love of baking with a wider group
of people other than relatives and friends who came over our house.
Why La Vie En Rose?
We think that
desserts give life the ounce of romance it needs to have some sort of magic or
wonder. Sweets have this ability to make ordinary things feel extra special.
That's why we think that sweets give us La Vie En Rose, or a life in pink,
wherein everything, for a moment, is lit up by the sun. We want you to feel
like you're stopping to smell some roses or strolling with just the right
amount of sunshine every time you bite into our desserts.
We have also
found inspiration from both Edith Piaf and Louis Armstrong's versions of the
song La Vie En Rose which sings about how a touch of a loved one can make
everything seem so extraordinary. In the same way, we want our sweets to open
up colors and make you feel good.
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